Posted by Leili McKinley in Social Media on 07 29th, 2010 | No Comments

5 Reasons Why Authors Need Blogs

5 Reasons Why Authors Need Blogs
Blogging is more popular than ever and despite the fact that the majority of bloggers launch with a bang, many discover that there’s a considerable amount of work and commitment involved to prevent their blogs from fizzling out. If you’re an author, having a blog can be a powerful way to promote...
Read More
Posted by Leili McKinley in Public Relations on 07 27th, 2010 | No Comments

Press Release Tips

Press Release Tips
Using a press release to alert the media, bloggers and the search engines about business news and happenings is a fantastic way to drum up some interest and exposure. The thing about press releases is that their content is structured very differently from a blog post or article. By following a few simple...
Read More
Posted by Leili McKinley in Book Marketing, Internet Marketing on 07 1st, 2010 | 2 Comments

White Papers, eBooks and Reports: Freemiums

White Papers, eBooks and Reports: Freemiums
One of the more popular business models that websites utilize is the freemium model. The freemium concept is very simple. You basically allow your basic website members to use, or access, certain areas of your website for free, but if they upgrade their membership to a paid version they unlock extra...
Read More
Posted by Leili McKinley in Social Media on 06 23rd, 2010 | No Comments

Blog Comments: social media for website promotion

Blog Comments: social media for website promotion
Blog commenting is super way to build links back to your book’s website and to promote yourself as an author. Furthermore, reading blogs and engaging in feedback is an easy and effective way to generate traffic without needing an expensive advertising campaign. As an author, you’re no doubt proud...
Read More
Posted by Leili McKinley in Featured Articles, Social Media on 04 13th, 2010 | No Comments

Bestselling Books on Podcasts

Bestselling Books on Podcasts
As a broadcast medium, Podcasting is a wonderful way to share information through digital media files in an audio or video format. If you’re thinking about podcasting, but you aren’t quite sure just where to begin, you might want to read up on the subject. There are quite a few podcasting books available...
Read More
Posted by Leili McKinley in Social Media on 02 5th, 2009 | No Comments

Meet me @ the blog around the corner

Meet me @ the blog around the corner
take a virtual drink... “So, 3 men walk into a blog…” “A what?” “A blog” “Huh?” “A blog” “I don’t get it” Neither do the big ad agencies —————————————————— Sometime...
Read More