I was just listening to Susan Bratton interview Bruce Clay on Dishy Mix. It was a great interview and reminded me that most people dive into social media without understanding how much it is influenced by SEO. Any and all media, whether or not it is fed to a community on a social networking platform, must be able to be found and relevant. Obviously, the keywords in the title of any content will let folks know if it’s relevant to them or not, just for starters. The success of your social media content in creating traffic for your site is directly proportional to how much you understand SEO.
Social media marketing campaigns created and implemented without the use of top notch SEO, will under perform. So I pulled together a short list of on the ground SEO training that would benefit any Social Media Marketer.
#1: BruceClay Inc
BruceClay Inc is the undisputed leader in the SEO realm when it comes to imparting quality SEO coaching and online marketing programs. Led by Bruce Clay – the Web Marketing Tzar – BruceClay Inc is perhaps the best place for every serious webmaster looking for SEO coaching of impeccable quality. Known as SEOToolSet®, the SEO training package offered by BruceClay Inc is perhaps the most updated which exists since 1997. Scores of SEO consultants and Search Engine Marketing firms have benefited from this superlative SEO program and Certification Training which are based on time-tested search engine optimization methods.
How Much Does It Cost?
Quality comes with a price tag – the training cost for SEOToolSet® can cost you anything between 1795 USD to 1195 USD depending on the type of course you want to choose (please visit the website for details on the program), but the training empowers you with invaluable SEO expertise which will help you online business.
#2: Tampa SEO Training Academy
Officiated by Starship Computer Services of Florida, the Tampa SEO Training Academy offers customized SEO workshops for its clients. This institute stands head and shoulders above anything else in the region, with its expertise in SEO techniques. Headed by the industry veteran, Steven Scott, who has a proud association with training Fortune 1000 companies, this institution keeps pace with the brisk changes in the SEO world. Since its inception in 1998, the Tampa SEO Training Academy has found success in optimizing several new and old, but dwindling sites.
How Much Does It Cost?
Classes Conducted Course fee
5 day Mastery SEO Workshop $2095.00
3 day Advanced SEO Workshop $1595.00
2 days Beginners SEO Workshop $1095.00
Conducted by the world famous trio of Robin Nobles, John Alexander and Michael Marshall, these workshops are conducted throughout the USA and Canada. A special SEO mentoring program (6 month duration) is also carried out on a daily one hour basis, after completion of the workshop. And there are no extra charges for this special mentoring. Individual business owners, search engine marketing professionals including Webmasters and affiliate marketers can make the most of these opportunities. Participants are encouraged to bring along their own computers for better use of the skills.
How Much Does It Cost?
Classes Conducted Course fee
5-day Complete SEO Mastery Workshop $1,795.00
3-day Advanced SEO Workshop $1,195.00
2-day Basic Essentials SEO Workshop $895.00
Owned by Tracy Fredrychowski, the Search Engine Academy endeavors to provide SEO training to people throughout the USA, Canada and the UK. Majority of the classes are however, conducted in South Carolina and Atlanta, Georgia. Having been a former student of Robin Nobles and John Alexander, she is well versed in the latest SEO strategies. Her presentation skills receive accolades from her students. Special events in the calendar include a webinar at the Workshop Resource Center, TBA.
How Much Does It Cost?
The current price of the SEO program is not on the website. Fill in the contact form on the website for more details.
A Final Word…
I gain nothing from recomending these programs and I am not affiliated in any way. Also, this list is not exhaustive. I am sure there are other really valuable programs out there. I would like to hear about your thoughts on above the SEO programs. Also, feel free to respond with any other SEO training programs you might have joined in the past.
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Curious why SEMPO’s online certificate program wasn’t mentioned?
*I’m not affiliated with them in any way but have heard it’s a good program.
Thanks for the info. I have been learning SEO and some good course would be nice.
JZ – As I said this list is not comprehensive, but based on recommendations from industry leaders and a few other criteria. Also, this list is for on-the-ground courses. I have another earlier post here that looks at courses offered online.
There’s also another great resource at the Online Marketing Council, lots of which are FREE.
http://institute.onlinemarketingconnect.com/rc/?tag=search-engine-marketing
JC – thanks for the info!
In fact, I would not recommend ANY of these. Aaron Wall’s SEO Book or http://www.seobook.com offers much more useful and spot on advice, much of it for free including tools – if you do a bit of searching, you can see that he’s ranking in top positions for many SEO related keywords. I would also recommend Foliovision’s services (www.foliovision.com).
For SEO Professionals living in South Carolina, I highly recommend Tracy Fredrychowski of the Search Engine Academy of SC. http://www.searchengineacademysc.com
(Search Engine Academy SC)
Tracy and her associates are top notch instructors. She gives hands on training, offers various course levels with certification, and the prices are comparable to those already listed.
Nice list, and no offense, but ask all of them if Eric Ward, aka LinkMoses
should be included front and center. I’ve been at it longer than most folks have been online period 
John – I did recommend SEO Book in the post prior to this one where I focused on online courses. Yes I think SEO book has a lot to offer. But this post focused on the brick and mortar on the ground courses you could physically attend if you like that format.
Thanks for your input.
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