Emerging Book Trends
If you think runners on the floor of the New York Stock Exchange have it rough think again. The book writing and selling and realm is one of the most competitive industries around. Staying abreast of what’s moving off the shelves and what’s getting picked up by publishers can help you increase the likelihood that your own creation won’t become a stalemate.
To learn more about what books are selling and what books aren’t sign-up for the Publisher’s Lunch at publishersmarketplace.com. You’ll receive a weekly recap of the previous week’s top book deals which provides some great insight into what genres are gaining traction. You can use this to focus your own strategy before you put a pen to paper or fingers to a keyboard.
Another break in technology that seems to be gaining momentum is the use of digital autographs. By using a services like Long Pen, authors can virtually sign their books for fans and cut costs associated with travel and touring for book signings. Award-winning author Margaret Atwood has employed and utilized Long Pen with great success. For more information visit Syngraffi.com.
There are many outlets that are beginning to use on demand print options like the Espresso Book Machine (EBM). The equipment allows businesses to print as needed and when requested which is a huge cost saver compared to traditional book publication methods. This technology is available throughout the United States at select libraries and book stores and is anticipated to become more widely available as others integrate EBM into their list of services. A complete list of EBM publishers can be found at ondemandbooks.com.
Access online communities for authors like Redroom and BookTalk and visit the forums to learn more about how other authors and readers are discovering trends and innovative ways to market and publish their books.